Retail

Companies & Strategies
RG Chocolaterie – short for “Rêves de Gabriel” (Gabriel’s dreams): in Dudelange, the chocolatier is building a business inspired by his travels and creative vision. Photo: Julian Pierrot/Paperjam
RETAIL

Gabriel Mjahed shapes his dreams into chocolate

Gabriel Mjahed opened RG Chocolaterie in Dudelange in January 2024, after testing his project through pop-up stores and making his first chocolates from home. Between creations inspired by Luxembourg, ideas brought back from his travels and artisanal standards, he wants to grow his company without shifting into semi-industrial production.

Louise Braibant • 11.05.2026
Charlotte Lassine, 23, is behind Amour.bouche, a wine brand launched during her studies and developed between Luxembourg and the French Riviera. Photo: Raphaël Lugassy
RETAIL

Amour.bouche, the wine brand launched by Charlotte Lassine at the age of 20

Rebeca Suay • 11.05.2026
At 19, Alessio Calisti Thill is working to grow Ecoffee, a startup born as a student-run company and now focused on local lupin production.  Photo: Julian Pierrot/Paperjam
RETAIL

Alessio Calisti Thill wants to reinvent coffee from Luxembourg

Louise Braibant • 08.05.2026
The Brasserie des Nations, a long-standing institution in Luxembourg, has been owned by Séverin Laface since 31 December 2025. (Photo: Paperjam/archive)
RETAIL

The owner of Come à la Maison takes over the Brasserie des Nations

Emilie Gline • 08.05.2026
Linnea (left) and Astrid (right) Bohlin bring a taste of Sweden to Luxembourg with Bröd, their fika-inspired café in Limpertsberg. Photo: Julian Pierrot/Paperjam
RETAIL

Linnea and Astrid Bohlin: bringing ‘fika’ to Luxembourg with Bröd

Rebeca Suay • 08.05.2026
Price, quality and experience: three key factors when making a purchase. (Photo: Shutterstock)
RETAIL

Consuming more sustainably, but not at any cost

Maëlle Hamma • 05.05.2026
Julien Defrance: “Athlon has a long history: founded in 1916 in the Netherlands under the name RIVA, it began as a simple car repair workshop.” Photo: Athlon
RETAIL

“Supporting our customers with all their mobility needs”

Paperjam Club • 05.05.2026
Shopping in Luxembourg isn’t necessarily a bad idea. Four of the seven Luxembourg retailers surveyed are below the average for the Greater Region. Photo: Shutterstock
RETAIL

France, Germany, Luxembourg: the real price match, aisle by aisle

Thierry Labro • 04.05.2026
Scanning your shopping on your smartphone is meant to save time and give you a better idea of the total bill… but it also gives the retailer a better insight into the customer, enabling them to tailor their offerings and promotions. It’s a trend that’s taking hold. Photo: Lidl
RETAIL

With AI, Lidl is transforming the way we shop

Thierry Labro • 04.05.2026
The integration of Athlon would bring the total number of vehicles under management to around 2.3 million, compared with approximately 1.9 million for Arval alone, significantly strengthening its presence in the continent’s key markets. (Photo: BNP Paribas)
RETAIL

Arval grows after acquiring Athlon from Mercedes-Benz

Thierry Labro • 04.05.2026
Richard Forson, chairman and CEO, Tom Weisgerber, chairman of the board of directors, and Maxim Straus, CFO of Cargolux, presented the 2025 results of the Luxembourg-based air freight giant. (Photo: Cargolux)
RETAIL

Cargolux is making progress despite the turbulence

Ioanna Schimizzi • 29.04.2026
René Steinhaus had spent nearly six years at Lux-Airport, including more than four as CEO. He left Findel on 1st May 2022 of his own accord to pursue a new career challenge. Photo: Mike Zenar /Paperjam/archive
RETAIL

René Steinhaus, from Lux-Airport to Frankfurt-Hahn

Thierry Labro • 27.04.2026
Carole Muller, who is already at the helm of Fischer, is also set to take over as CEO of Panelux – currently led by Patrick Muller – whilst seeking a chief operating officer to enable her to adopt a more strategic perspective. Photo: Fischer
RETAIL

Carole Muller (Fischer) is also taking over as head of Panelux

Thierry Labro • 16.04.2026
Stephan Borreman: “You and Eye was born out of a passion: a passion for vision in all its forms.” Photo: You and Eye
RETAIL

“Our mission: to improve everyone’s vision and visual comfort”

Paperjam Club • 14.04.2026
Robert Goeres has three principles. “The first is hard work. The second is creativity. And the third is the team.” (Photo: Jan Henrion/Paperjam)
RETAIL

Robert Goeres: “In luxury, the customer experience makes the difference” [VIDEO]

Thierry Labro • 27.03.2026
“I am convinced that the customer experience has nothing to do with luxury, but that it is practised and that it will make the difference”, defends Robert Goeres. (Photo: Jan Hanrion/Paperjam)
RETAIL

Luxury, retail and the customer experience: Robert Goeres’ vision

Thierry Labro • 27.03.2026
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