A guest of Paperjam Together, Robert Goeres looks back on his career as a family entrepreneur and the transformation of Rue Philippe II into Luxembourg’s luxury artery. Between references to Rolex, Patek Philippe or Hermès, he defends a conviction: in high-end retail, the product is no longer enough, only the customer experience makes the difference.
As we talk with Mike Koedinger, he shares his method - work, creativity, team -, anecdotes from the field and his reading of the Luxembourg market, marked by a loyal but not excessive customer base.
An episode that explores the backstage world of luxury, between tradition, transmission and adaptation to a changing business.
