Spuerkeess is the “ideal employer.” According to the Employer Brand Research survey conducted by Randstad, 52.1% of the 1,502 participants in Luxembourg would choose to work for this credit institution.
The study conducted by Randstad aims to assess the attractiveness of companies across a range of criteria. Conducted in 32 countries, it brought together 163,000 respondents. In Luxembourg, the sample represents 1,502 people aged between 18 and 65 and includes students, employees and jobseekers representative of the population, with an over-representation of 25-44 year-olds. The interviews were conducted in January 2023 using an online questionnaire.
Transport companies CFL and Luxair complete the podium, confirming the attractiveness of the transport and logistics sectors, with an attractiveness rate of 38%. However, this attractiveness is down compared to the previous year (44%).
On the other hand, the industry and construction sector is in last place, with an attractiveness rate of 18%. This finding is in line with the analysis made by the Chamber of Commerce in its Economic Barometer.
Salary remains the main source of motivation
In an economic climate marked by high inflation, purchasing power remains the major concern for employees. According to the survey, 42% of those questioned said that an attractive financial package could encourage them to change employer.
At the same time, a similar percentage said that work-life balance was also a determining factor in their decision whether or not to change jobs.
The issue that is of growing concern to employees, however, is commuting time. Nearly a third of those surveyed (32%) said they would be prepared to leave their job because of the length of their daily commute to and from work. As a result, teleworking has become a must in Luxembourg, with almost one in three people (30%) practising it.
Despite these considerations, employees in Luxembourg remain loyal to their employer, with only 8% having left their post in the last six months. What’s more, only 12% intend to change jobs in the next six months. Generation Z (aged 18-24) seems to be slightly more inclined to seize new opportunities, with a slightly higher rate (13%).
Employee loyalty and well-being
Again, according to the survey, the majority of respondents (59%) attach great importance to career development. This desire to progress within a company is again more pronounced among young people aged 18 to 34, where it reaches 65%.
The same applies to the need to enhance or diversify skills, which 59% of employees feel strongly about. However, only 48% feel that their employer really offers them this opportunity. It is therefore up to companies to take concrete measures to meet their employees’ expectations.
Taking wellbeing into account has become a key factor for almost half of Luxembourg employees (47%).
In fact, 40% of them express a desire to see their employer implement active policies on equity, diversity and inclusion. This is even truer for generation Z, who increasingly aspire to work in a professional environment that respects these new standards.
A positive, committed work environment that cares about the wellbeing of employees and makes them feel valued strengthens an employer’s reputation as well as employee productivity. It’s relevant advice that companies not yet included in the rankings should perhaps follow.
This story was first published in French on Paperjam. It has been translated and edited for Delano.
