The design of the #1 Brabus is geared towards Gen Z. Photo: Smart

The design of the #1 Brabus is geared towards Gen Z. Photo: Smart

10% less range for 59% more power: the Smart #1, in Brabus and electric mode, has an appetite for wide open spaces, even though it is “only” designed for the city.

Roundness and muscle. The Smart #1 Brabus combines the best of both worlds in a small car capable of accelerating from 0 to 100 km/h in less than four seconds and reaching its limit (180 km/h) in less time than it takes to press the pedal. Its two engines--at the front and rear--deliver 315kW (428hp), 584Nm of torque and four-wheel drive, with plenty of aggression and good handling.

With a range of up to 400km, this car, which has taken great care with its exterior as well as its interior, with reminders of Brabus, red belts and flashing lights, is unclassifiable. SUV? Too much of a family car. Luxury sports car? Too curvaceous. The Smart #1 Brabus can happily take on the Mini Cooper S, the Fiat 500 Abarth, the Polo GTI or the Clio RS. The on-board technology speaks to Gen Z--sometimes too much, to the point where you have to make your adjustments before starting off--and its boot, once the rear seat has been folded down, to Mr or Mrs Everyman, who will be delighted to be able to park the 2.75 m car with ease, all for less than €50,000.

This article was written in French for the February 2025 issue of Paperjam magazine, published on 29 January. The content of the magazine is produced exclusively for the magazine. It is published on the website as a contribution to the complete Paperjam archive. Click here to subscribe to the magazine.

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